The whole article is a PR team's dream: an article in a prominent paper highligh... | Hacker News

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mjs on Aug 1, 2013 | parent | context | favorite | on: In Lieu of Money, Toyota Donates Efficiency to New...

The whole article is a PR team's dream: an article in a prominent paper highlighting both their company's charitable work and efficiency expertise! (But a nice story regardless.)

VintageCool on Aug 2, 2013 [–]

That was my interpretation too. This may have been motivated as PR for Toyata's efficiency consulting arm.

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